Smart Tourism

A unified intelligence layer for managing the entire destination

Name: Smart Tourism
Brand: Libelium

Connect mobility, visitor flows, environmental conditions, public services and tourism indicators in iris360 to understand the destination in real time and coordinate better decisions.

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Discuss Your Destination

Unify fragmented destination data

Connect municipal, tourism, environmental and mobility information.

Understand how visitors use the territory

Analyse movement, occupancy, dwell time and service demand.

Coordinate operations and sustainability

Turn indicators into shared actions across departments.

Orchestration

Manage the destination through connected intelligence

One destination. Multiple data sources. A single operational view. Smart Tourism doesn’t duplicate the individual solutions below — it orchestrates them into one destination-level layer.

iris360 for destinations

Software by iris360

A unified platform for managing the complete lifecycle of destination data — capturing real-world data, integrating heterogeneous infrastructures, and automating sustainability workflows.

Capture real-world data — From mobility, environment and public-space sensors across the destination.
Integrate heterogeneous infrastructures — Municipal, tourism and environmental systems in one environment.
Automate sustainability workflows — Turn indicators into shared, coordinated action across departments.

Destination view

Five dimensions of destination intelligence

Visitor & Mobility Intelligence

Environmental Conditions

Public-Space Management

Destination Indicators

Data Governance & Interoperability

Visitor & Mobility Intelligence

Understand how visitors move, stay and travel across the destination

Data sources: Crowd Monitoring, Smart Parking, mobility feeds. Main indicators: occupancy, dwell time, flows, parking availability. Example decision: redirect visitor flow away from an overcrowded route.

connects visitor, environmental and municipal data into destination intelligence.

Already have your data?

Connect existing sensors directly to iris360

Deploying iris360 does not require replacing existing hardware or wireless sensors. Our open FIWARE NGSI-LD models, REST and MQTT ingestion pipelines connect directly to legacy devices, giving you unified operational dashboards from day one.

Explore iris360 Platform

Not sure how this fits your project?

Every deployment is different. Tell us about your environment, goals and constraints, and our team will help you define the right combination of sensors, connectivity, data intelligence and operational tools.

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Connected capabilities