Libelium at Fitur for driving sustainable tourism with IoT

January 10, 2025

We’re excited to announce that Libelium will participate in FITUR 2025, held in Madrid from January 22nd to 26th. Visit us at Segittur stand in Fitur Know-How and Export (Pavilion #10) to discover how our innovative technology can help you create more sustainable and enjoyable tourist destinations.

Join us at FITUR 2025, the leading global travel trade show, as we showcase cutting-edge IoT solutions designed to transform the tourism industry.

A workshop with live smart tourism projects

Don’t miss our exclusive workshop: “Leveraging Data for Sustainable Tourism Management in Smart Destinations.” Our expert, Andrea Gómez Oliva, will be joined by representatives from San Javier and Cartagena City Councils to share valuable insights.

Date: January 23rd at 5:00 PM
Space: Segittur Lab, Fitur Know-How & Export pavilion #10
Topic: Successful case studies have demonstrated the power of IoT in balancing the needs of residents and visitors.

Want to continue the conversation after the workshop?

Join us for a tardeo networking. Let's talk about projects on tourism and smart destinations in a more relaxed way. Ask our salespeople for an entrance ticket because capacity (and beer) is limited.

Ask for your ticket!

Tourism destinations as envisioned by Libelium

Our collegues Antonio Jara and Victor Badorrey will kick off the #techYfuturo forum at FITURTECHY with a 20-minute:

Date: Wednesday, January 22nd at 12:10 PM.
Topic: Evolution of cities towards greener, more innovative, and intelligent models.
Technologies: IoT, STDs, and digital twins.

Their presentation will delve into the evolution of cities towards greener, more innovative, and intelligent models. Jara will highlight the potential of IoT, Smart Tourist Destinations (STDs), and digital twins in shaping the future of urban environments. This inaugural talk sets the stage for exploring the latest trends and technologies driving the tourism industry.

What to expect at our FITUR 2025 booth

Libelium has live success stories for smart tourism and solutions for several smart destinations use cases.

Live demonstrations: See our IoT solutions in action and learn how they can be tailored to your specific needs.
Expert consultations: Our team will be on hand to answer your questions and provide personalized advice.
Networking opportunities: Connect with other industry leaders and explore potential collaborations.

Learn more about European Data Space for Tourism

Libelium is part of the DEPLOYTOUR consortium, a collaborative effort of 43 partners from 13 European countries. It is a crucial step in the development of a Common European Tourism Data Space.

Harnessing the power of data, DEPLOYTOUR will enable more personalised, sustainable and efficient tourism experiences.

In this consortium, Libelium will expand iris360 capabilities:

Data Collection: iris360 can gather data from various sources relevant to the tourism industry, such as sensors for monitoring visitor traffic, environmental conditions (air quality, noise levels), and infrastructure usage (parking, public transport).or integration with existing tourism databases.
Data Processing and Analysis: iris360 employs advanced data analytics, AI, and machine learning to transform raw tourism data into actionable insights
Development of Digital Twins: iris360 enables the creation of digital twins of tourist destinations for modelling the movement of tourists, assessing the impact of tourism interventions or enhancing emergency preparedness, to name a few use cases.